2019 Recap

As the end of the year is approaching, it's time for another recap. Compared to 2018, it was a less intense year in terms of books: I only released two, compared to four last year.

I opened 2019 with the release of Dragon Diplomacy, my first Middle Grade fantasy novel, which I did not predict to bring me many sales, and so it did indeed happen - but I'm still glad I wrote and published it, because it was a labor of love co-written with my two eldest daughters, and I immensely enjoyed working on it.

Then I shifted my focus back on working on the Frozen World series, and released The Breath of Earth, the third book of the sci-fi saga, in September. I am now working on book four of the series, which will be titled The Bloodthirst Gene, and while I don't have an estimated release date yet, it will definitely be sometime in 2020.

It was also a year of professional growth for me as an editor, with having such an inflow of work that I actually had to turn down several manuscripts - I haven't had to advertise actively for almost a year now, a vote of confidence from my clients which I appreciate beyond what words can express.

In the meantime, I also did quite a bit of self-education on novel serialization and expanding into the Asian market, which has been an ongoing learning curve, and on which I hope to be able to provide an update soon.

2020 is going to be another busy year with more writing, and probably two books coming out, more exploration of new markets, and more growth. I daresay it will be pretty exciting!

Some slice of life writing challenges

The latest post on Joanna Penn's excellent blog features Andrea Pearson, who offers some essential advice on time management for authors who are also the mothers of young children.

... And who happen to have the privilege of a cleaning lady, an assistant, budget to outsource things like editing and layout, and a fantastically supportive husband who is totally on board with their writing business and actually lends a hand with some aspects of its management.

Now welcome back to the reality of a frazzled author mom on a shoestring budget, who doesn't have a peaceful moment in a day and whose husband believes that if today is the 27th of the month and she has a deadline on the 29th, rearranging the pantry is still WAY more important than anything writing-related.

Please understand that my snark here is not directed at Ms Pearson, who does sound like a fantastically organized and competent author. She has three children and homeschools, so any help she can get is definitely warranted and I can imagine she is not spoiled with an excess of free time either! Many authors with fewer commitments struggle with time management. In fact, as Ms Pearson rightly says, being busy forces us to make good use of our time.

But here's the thing. Many authors are struggling so hard to keep their heads above water that they wouldn't even have the time or energy to give an interview like Ms Pearson's. I was one of them. Like a miser lovingly clutching his coins, I would snatch every available moment to write - on a pad while being stuck in traffic, on my phone while lending myself as a pillow to a child who was struggling to fall asleep. I was literally clawing out those moments out of an overworked, unappreciated existence.

Getting my own laptop was a game changer. I used to write on the family desktop PC located in the middle of the living room, which meant I was always in the eye of the tornado. It would also often crash and my work would be unsaved.

Often, I knew that the baby wouldn't nap for long, and I needed to choose between a shower and writing. A snack and writing. Answering a call from a friend who was going through a hard time and writing.

And I chose writing.

I was that perpetually hungry, crazy-haired, lonely individual who resented her bladder for stealing a few moments that could be spent in front of the screen typing. Does that sound nuts? It is. I was nuts.

It's just that I wanted to make it really, really, REALLY bad.

And I am making it, because I still make the same choices every day. I'm more efficient in a lot of things, but my work doesn't just happen unless I put my foot down and say "Now everything waits while I meet that deadline".

What about support from your spouse or extended family?

A couple of years ago, an author told me concerning family support: "A clean house, cooked dinners, and the full-time paycheck I made didn't matter. What mattered to them was that not every single moment of my day was focused on them and serving their needs".

She was not alone. And if you are going through the same thing, neither are you. This isn't because so many spouses and children are big meanies trying to sabotage the author who happens to be their mom/dad/wife/husband. It's just that many people genuinely don't get it. And children are, by nature, selfish - you have to teach them otherwise.

If you are surrounded by an environment that all seems to conspire against your writing dream, you have to stand up and assert that dream. Take up spare moments and hoard them until you have an hour. Take those words, one by one, and put them together until you have a novel.

Things do get easier. You manage to carve out your writing corner. People learn not to drop in on you unexpectedly. Your children learn to respect your boundaries. You become more efficient at what you do and are able to do more in the same amount of time.

You rise, baby. And then you laugh in life's face, and say, "Ha! I made it despite everything!"

You can do it. I can do it. All it takes is getting up, each day, with the determination of following your dream.

The Downside of Discipline, or why I allowed myself to loaf for a bit

Those who have been reading my blog for a while know that my biggest point of writing advice is: Consistency! Consistency! Consistency! Write 1000 words a day, every day. I don't believe in writer's block. My "writer's block" consists of a kid or three blocking my way to my laptop because they want to watch cartoons on it.

I do know, however, that there is such a thing as burnout. I was quite alarmed, once, at my sudden intense aversion to books and daydreaming of never having to write a single darn thing again. Was this me? Me, the one who has identified as a writer and storyteller since the age of six?

I give myself more slack now. Well, perhaps "slack" is not the right term. I work as a fiction editor, so basically, my whole life revolves around books. Every month, I edit the equivalent of two full-length novels. I read no less than 50 pages of fiction, sometimes written so poorly it makes my eyes water, every day just for work. Is it any wonder that when night rolls around I often feel so run down I can't bring myself to read anything but crochet patterns?

In 2017 and 2018, I released four books per year. In 2019, I released two, and my output is not about to increase in 2020 if the volume of work I perform each month remains the same. I enjoy what I do, but I just had to come to terms with the fact that it takes up, in addition to time, some of the "writing space" in my brain.

So I just had to let my brain lie fallow for a while. Remember the concept of the Sabbatical year? Not working the land and just leaving it to soak up the rain and dew and letting the worms work their magic? A year might be a bit excessive, but after the release of The Breath of Earth in September I stepped back and allowed myself to slip into hibernation mode. Read for fun, no review copies. Watch inspirational videos (Antarctic scenery. Who doesn't love to watch whales frolic and call it research?). Just sort of vegetate until writing started to be fun again, rather than a lifetime penance.

Now that the mojo is back, it's time for some discipline again. Time to tell myself, No, you won't just 'check your email for a moment'. You won't get up to get yourself another piece of chocolate, you glutton. You'll keep at it until your 1000 words are added to the daily word count, you lazy slug.

Walking on eggshells: diversity in literature

Here is another article that serves as a perfect example of how diversity in literature is becoming a scattering of sharp eggshells authors find extremely hard to walk on, because whatever you do (or don't do), there will be people wielding a large magnifying glass, scrutinizing your work and tsk-tsk-ing about your shortcomings. And the shortcomings are there, believe me. Because whether you underplay or emphasize race, whether you include many minority characters or not enough, someone out there will complain.

And even if you have the perfect nonwhite, non-standard main character and do it all perfectly, it's a shame you had written this at all, because #ownvoices, you know?!

A disclaimer: I hate racism and bigotry. I hate those things with a passion and whenever I encounter them, my blood pressure rises, my heart starts racing, and I normally won't walk away without taking a stand. You want some background? Hitler nearly wiped out my family. Being Jewish, I belong to one of the most ethnically diverse peoples in the world, with a Jewish diaspora having existed in almost every country from Finland to Ethiopia (and yes, they are all MY people! Jews from Yemen and Jews from Ukraine. People who speak Yiddish, Arabic, Amharic. People who make gefilte fish and people who make couscous. Isn't that awesome?)

I find the very beginning of this article - "adding diversity to your writing is a difficult task" - a bit problematic. I can honestly tell you I have never gone through a manuscript saying, "hmm, is this diverse enough? Have I included enough minority characters?" - nor do I think it would be reasonable. My books don't generally focus on race. Neither do, or should, most books. I do have characters of various ethnicity, but it has always been a part of who I was, not a "let's include this character and that character because DIVERSITY!" thing. 

And how about, "Also, don’t dehumanize us. A common example is equating skin tone to food. Avoid this insensitive technique as it’s a grave reminder of our history as slave labor involving commodities like coffee, cacao, sugar, et cetera. We are not products to be consumed, so do not treat us as such."

Really?! What about peaches-and-cream skin? Honey-colored hair? I could go on but you get the idea. Once, I recall reading about a farm worker's freckles described as "a smattering of golden wheat grains". Does this allude to social oppression?

It is true, however, that description of characters' looks shouldn't boil down to redundant cliches. I have learned some important lessons in this during my work as an editor of translated Chinese novels. In books written by Chinese authors where all the characters are Chinese, nobody has "silky black hair and almond-shaped eyes" (you could as well describe someone as 'the dude with two ears and one nose'). Characters are described as having heavy brow ridges, high cheekbones, light or heavy build, thin or puffy lips, and so on. And the occasional European or American foreigner? He doesn't get any description beyond "the middle-aged Caucasian man". 

My own novel, Land of the Lost Tribe, takes place in Ethiopia. You can bet I didn't describe any character as "dark-skinned" or "with kinky hair" (beyond the encounter with different-looking foreigners). I had to get a lot more creative!

As usual with diversity posts, I feel I could go on and on. But you know what? I won't. Just go ahead and write that story. A darn good story with awesomesaucy characters and spot-on brilliant descriptions. Write what fires up your imagination and don't worry about anything else, because you can't please everyone anyway.

Marketing a book series: initial insights

It has been a month since the release of The Breath of Earth, the third book in my Frozen World Antarctic sci-fi saga, and though I am not a metadata whiz like many of my fellow indie authors, I can share two observations:

1. The amount of sales and KU page reads for the whole series has definitely jump-started.

2. I see the most dramatic increase in the sales of book 2.

Part of it is no doubt thanks to reader-funneling after a free book promo for book 1 (The Last Outpost) which I ran on the release of book 3. However, even taking this into account, the read-through from book 1 to book 2 has definitely increased with the release of book 3, even though book 3 hasn't made any substantial waves yet.

Which brings me to the following conclusion, which might or might not be accurate:

Readers are more eager to keep reading when they see an actual ongoing series, not just a book and a sequel.

Psychologically, I know this is definitely true for me as a reader. When I read the first book in a series and like it, I'm more motivated to keep going with the next books in the series if I see I have a lot to look forward to, and the more the better. Therefore, you could argue that the very existence of book 3 is prompting me to buy/read book 2, even though it will be a while before I get to book 3 yet.

All this tallies with the advice to indie authors to not even bother doing much marketing for a series until at least three books are out.

Bottom line: keep writing and getting those books out there! The books in a series work as a team, promoting each other and making it easier for you to make sales.

Also check out this excellent article, How to Launch and Promote a New Book That's Part of a Series

Author interview on Paul's Fantasy Writings

In perfect timing with my latest release, I've been granted the honor of an interview on Paul's Fantasy Writings. Pop over and check it out:

The Breath of Earth (the third instalment in The Frozen World series) is your most recent book. What would you like readers to gain or learn from the story?
What is your next book called and when will it be released?

The entire Frozen World series is in the sub-genre of what can be defined as environmental science fiction. It tells about a near-utopian society of the Anai, an isolated tribe living in a warm microclimate pocket in Antarctica. The themes, or rather the universal questions of these stories, revolve around humankind and its relations with nature. Namely, can people coexist with nature without despoiling it? Can the desire to do right and preserve the world we live in overcome greed and power struggles? What are some things one is never justified in doing, not even in the name of survival?

I am currently outlining the next book in the Frozen World series. It will be titled The Bloodthirst Gene, and it will explore the question of whether violence is a necessary trait for human survival. It will also, of course, include elements from the previous books in the series: an Antarctic setting, a dystopian world, and an oasis of harmony between man and nature.

The Breath of Earth is here!

It has been longer than I planned, but The Breath of Earth, the third book in my Frozen World Antarctic sci-fi series, is finally here!

Like all of my books, it's a living example showing that once you want something badly enough, the impossible becomes possible. I have four children aged 10 to 1 at home and a husband who works from home and who, let's face it, thinks taking the time to write is never justified if it clashes with housework - which is kind of always, because I don't think I'll ever reach a point in this life where I have no housework piled up. Furthermore, last January I had taken on an editing job to help pay the bills. If anyone can legitimately say that they have no time to write, it would probably be me. I have no set hours, no private work space, no budget for any extras, and zero support from my family.

What I do have is a brimming well of stories within me, a laptop, and a virtual cheerleading community of indie authors and amazing readers that keeps egging me on. Oh, and an overpowering, burning desire to make money from what I love and do best - writing fiction.

The Last Outpost, the first book in the Frozen World series, was a pivotal point in my writing career in the sense that it was the first book I didn't try to pitch to agents and publishers before going the self pub route. I didn't want a publishing deal even theoretically. What I did want was to have that book out in the world as soon as possible, working on my behalf and, hopefully, earning money. I also wanted a full measure of control over my story and how it would see the light of day. I knew I would make mistakes, I was prepared to do that and bounce back and keep learning.

While I had some ideas about a sequel to The Last Outpost when I released it, I was also prepared for the possibility of the book remaining a standalone. I knew I was tired of writing and publishing books nobody would buy. I no longer bought into the starving underappreciated artist trope. Just like a storyteller of old wouldn't be spinning their tales if nobody came to take a seat next to them beside the fire, I wouldn't keep writing things nobody else was interested in. But I got some very positive reviews for The Last Outpost and, for the first time ever, a trickle of sales that didn't fizzle out after the first few days.

Encouraged, I did two things:

1. Wrote a freebie short prequel, The Frozen Shore, and offered it for free on Smashwords to funnel readers to The Las Outpost. I don't have exact numbers, but I'm pretty sure I gained a few new readers that way.

2. Went full steam ahead with writing the sequel, The Ice Fortress, which took a few months. Once it was released, I was glad to see that the conversion rate from the readers of the first book was pretty good. It means that many readers have enjoyed the first book enough to buy the second, which is thrilling.

I have been holding off on paid promotion until I would have at least three books in the series, but even so, I have had daily sales with the first two Frozen World books - without advertising and initially, with no reviews to speak of. I do have a social media presence (this blog, Facebook, Twitter, Goodreads, and lately Instagram), but it is relatively modest.

My marketing plan for the near future includes making the first book of the series free for a few days, some AMS ads, and most importantly, working on the next book in the Frozen World saga.

So is there more to come? You betcha! I am currently working on an outline and getting pretty excited. Give me a few late-nighters, and it should be well under way.